Every Door Direct Mail · Event Marketing
EDDM for local events & promotions
Grand openings, festivals, community events — awareness plays where reach per dollar is the metric. Dense nearby neighborhoods deliver it.
Who your mail reaches — and why
For events, our advisor optimizes for broad local reach — dense nearby neighborhoods for maximum awareness per drop. When everyone's invited, the math is mailboxes per dollar, and we rank for exactly that.
We rank neighborhoods for event marketing by:
- •Mailbox density (reach per dollar)
- •Proximity to the venue
- •Neighborhood coverage as one contiguous area
Every recommendation comes with a plain-language reason, and you can override it with a different audience in one click.
Your neighborhoods, exclusively
One business per neighborhood per category per month — when you book it, no competing event marketing offer shares those mailboxes that month.
One all-in price
From $0.86 per piece down to $0.66 at volume — printing, postage, and delivery included. A typical ~1,000-mailbox neighborhood runs about $1,000. Run your numbers.
Campaigns that work for event marketing
- →Grand-opening announcement saturating the surrounding mile
- →Festival/market save-the-date with the essentials huge
- →Season-launch or limited-run promotion for a venue
Common questions
How far ahead should event mail land?
One to two weeks before the event — close enough to remember, far enough to plan. Our drop dates book at least two weeks out, so work backwards from the event date when you order.
How much does event EDDM cost?
One flat all-in rate covers printing, postage, and delivery: from $0.86 per piece, dropping to $0.66 at higher volumes. A typical neighborhood of about 1,000 mailboxes runs about $1,000. Try the numbers yourself with our free EDDM cost calculator.
What makes an event postcard work?
The five facts big and unmissable — what, when, where, cost, and one reason to come. Add a map snippet and a save-the-date-worthy visual; skip dense paragraphs.
Why not just use the free USPS EDDM tool?
You can — USPS delivers the mail either way, and we use the same postal rails. But the free tool only shows routes and takes your postage; it won't tell a event marketing business which neighborhoods are actually worth mailing, print your cards, bundle them to spec, or handle the forms and the post-office drop. That's the work that decides whether the campaign pays off, and it's what our flat rate includes.
See the neighborhoods we'd recommend for your event marketing business.
Create an account, drop a pin, and explore the map — recommendations, competition, and pricing before you spend a dollar.
Learn more: complete EDDM guide · how our EDDM works · EDDM vs. targeted · cost calculator · postcard design guide